Estate-HQ vs Alto

Switch from Alto to Estate-HQ in one click

Alto is a solid UK incumbent — but its UI is showing its age and the add-on pricing model adds up quickly. Estate-HQ delivers the same compliance backbone in a modern, single-price package.

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Feature by feature

Side-by-side comparison

Based on publicly available pricing and feature documentation as of May 2026. If anything's out of date, tell us.

Feature Estate-HQ Alto
Starting price £29/mo £150+/user/mo
Setup time < 1 hour (auto-migrate) 2-4 weeks
Contract length Monthly, cancel anytime 12 months
Per-user fees
1-click migration from Alto
Tenant rent-claim flow Limited
Bank-CSV reconciliation Built-in, 7 UK banks Add-on
Right-to-Rent verification
S21 / S8 generator
Per-agency SMTP from your domain Add-on
Multi-branch Pro and Agency plans
Tenant + landlord portals Included Add-on
Free trial 30 days, no card 14 days
Modern UI / mobile-friendly Showing its age
Where Alto beats us (honestly)

Longer track record, deeper UK history

  • • Been around for years — battle-tested with thousands of UK agencies
  • • Bigger ecosystem of third-party integrations
  • • Comprehensive sales-side CRM if you also list properties for sale

If you need a sales + lettings combo and don't mind the dated UX, Alto is reasonable. For lettings-only, modern UX, and SME pricing, we win.

Why agencies switch to us

Modern, fast, one flat price

  • ✓ Bank-CSV reconciliation is built in, not an add-on
  • ✓ Per-agency SMTP, multi-branch, portals — all included
  • ✓ Single £29-£199/mo plan, no per-user fees
  • ✓ Modern UI that loads in milliseconds, works on a phone
Ready to switch?

Migrate from Alto in under an hour

30-day free trial. No card required. Cancel anytime. UK-hosted, GDPR-compliant.

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